Brad

Brad Grobler: The Voice and Vision Behind Global Anthems

With a career spanning over two decades and a footprint exceeding 100 million streams, Brad Grobler has cemented his status as a powerhouse in the global electronic and pop music scenes. A versatile singer, songwriter, and producer, Brad’s work is the invisible thread connecting some of the most iconic dance tracks of the modern era to the ears of millions worldwide.

A Legacy of Hits

Brad first captured international attention as a core member of Dance Nation (also known as Double Nation). His contributions to era-defining hits like "Sunshine" and "Words" didn't just top the charts—they became permanent fixtures in the history of dance music. These tracks continue to thrive today, seeing massive resurgence through modern remixes and digital re-releases that introduce his signature sound to a new generation.

The Architect Behind the Artists

While his voice is unmistakable, Brad’s influence extends far beyond the microphone. As a prolific songwriter and producer under his BIG Productions banner, he has been a key collaborator for industry titans, including:

Hardwell

Tiësto

Gareth Emery

R.I.O. (notably co-writing the smash hit "Miss Sunshine")

His ability to craft infectious melodies and compelling toplines has made him a "secret weapon" for major labels and independent artists alike. Whether he is producing a club-ready floor-filler or a polished pop crossover, Brad’s work is characterized by a high-gloss professional finish and undeniable emotional resonance.

Versatility and Innovation

From the high-energy pulse of Cyber Nation and Bradski & Jenski to his soulful acoustic covers and solo ventures, Brad refuses to be boxed into a single genre. His discography is a testament to his adaptability—moving seamlessly between the roles of a front-facing artist and a behind-the-scenes visionary.

Today, Brad continues to push the boundaries of his craft from his studio, consistently delivering world-class vocals and production that rack up millions of streams across Spotify, Apple Music, and YouTube.

By The Numbers

100M+ Total Streams across all projects.

20+ Years of industry-leading production experience.

Top 10 Chart placements in multiple European territories.

Global Collaborator with credits on tracks by the world’s #1 DJs.